Our history, of which we are proud, as an independent family business, begins 150 years ago. We produce the highest quality beers, build globally loved brands, and strive to make both as sustainable as possible.
With a global presence broader than any other beer producer, we grow stronger because of all the regions where we are present and where our beverages are available – generating consumption trends and opening new market opportunities in the process.
Who we are
Regardless of where our over 84,000 employees are located or what role they have in the company, each of them is guided by the same goals and values. This gives us the pride to say We Are HEINEKEN.
What are we doing?
In everything we do, wherever we are, we remain dedicated to our role as proud and passionate brewers. Every brand we build is based on our ability to produce the best beers in the world, regardless of the type of beer or the consumers who prefer it.
We can do this because we have a strong commitment to innovation and an unmatched ability to understand changing consumer trends and preferences. It is what has allowed us to become the number 1 beer producer in Europe. It has given us the strength to provide extraordinary moments to millions of consumers around the world. And that also means we will remain proud and passionate in the coming decades, no matter how much the world around us changes.
What does it mean to be a proud and passionate beer producer on a global level?
Our key capabilities are what allow us to produce countless excellent beers every day and make them available to so many consumers around the world.
Strategia noastră
Our strategy focuses on five main areas that, together, support our goal of shaping sustainable long-term success. It's not just about the success of our company and our shareholders, but also about all those we interact with.
We grow through innovation
From creating low-alcohol alternatives that maintain the characteristics people love about beer, to developing marketing campaigns that reach consumers worldwide, to transforming our facilities into leaders in sustainability across the entire industry. Innovation has always been part of our DNA. We refuse to limit ourselves to what is 'good enough', and this approach has allowed us to create Type A Yeast since 1886, and continues to drive us towards new achievements today.
Company Hour: Heineken
Company Hour: Heineken